Online Business - Easy Money?
More and more people are looking for ways to either start and run their own business ideally from home, the use of the internet is an essential tool and one that is relied upon heavily. The biggest disadvantage is lack of resource, by this I mean man power.
Many new starts do not have a huge budget to employ people so much of the tasks usually delagated have to be undertaken by the individual - so, not only the actual product or service needs to be taken care of but the administration.
Another angle to take is to (and this sounds far fetched - but read on) not do any of the actual work but just advertise and pass on leads to larger and better established companies.
To do this though first you have to grasp the concept of advertsing on the web (detailed here)
Once you grasped the power of putting your website/product/service in front of the masses the world really is your oyster.
Just imagine this - your are extremely knowledgeable about your subject (lets use pet care as an example) You have a website that attracts vistors wanting to learn more about pet care and eventually purchase from you. To win an order you have not convince a viewer that your company is the right company to entrust with their purchase but you physically have to take the order, process it, invoice and ship. So you have to touch the sale many times - plus do this process many times a week/month to earn a decent profit.
Selling other peoples stuff.
This is the concept that has been around for a few years now and is becomming huge in terms of potential and growth. There is a whole host of information circulating the web - BUT be warned for every good peice of info there are lots bad info.
Now image this - you tailor your site so that when a viewer arrives on your site, when he or she feels that they want to make a purchase that can do so - but you do not have be involved in the sales process. This is called affiliate selling. So your website is made up mostly of information with leaders for the viewer to leave your site (with your persuation and recommendation) and arrive on another website (usually a much larger organistaion) and hopefully purchase. So you are selling other peoples stuff and earning margin.
Confused......in laymans terms your website is called Charlies Pet Care. Visitors arrive at your website because you have learnt the art of SEO. Once on your site your knowledge is abundant regarding many aspects of caring for pets. Your invidual web pages are, as an example:
charliespetcare/dogs/caring for older dogs....this page describes how to care for old dogs with emphasis on diet and vitimins. You have an article on the do's and dont's - with products that you recommend (I can think of several products that dog owners would buy for the older canine friend) - your recomendations are links to other MUCH larger pet care stores. If the viewer starts at your website...then follows the link and makes a purchase you earn a percentage of the sale.
What are these link and how do I get them?
I will explain in the next post where to go and where to join to be part of an affiliate program. This is a business concept that is currently booming. BUT as I have said previously not all the information you read will be the truth.
If you are still confused about the concept you should read the beginner guide to affiliate marketing by Rosalind Gardner. Rosalind is a pioneer, her ebook is the ideal starting point, it costs around 25 pounds presently - this should be the first material you should read, this will give you an absolute understanding of the basics of affilaite marketing. After you have read her ebook it should give you a pretty good idea if this concept is for you, it is not for everyone.
Reading this book will either change your business model and life or it will leave you 25 pounds out of pocket!!!! either way its worth the risk.